Bloggers are usually an enthusiastic bunch. The fact that they have decided into go into blogging means they want to leverage its potential to improve the credibility of their business and sell their products and services; or they just want to share their personal opinions, suggestions, ideas and knowledge about their area of expertise with their readers.
Successful bloggers are a success because they Avoid certain Pitfalls, which help the popularity of their blogs skyrocket. Let’s take a look at some of these pitfalls or mistakes:
Expecting Too Much Too Early
Everybody is looking for success and they all want it NOW! But, success should be backed by Quality efforts and also requires you to invest a lot of time into the proceedings; this fact also remains true for your blogging activities. You are not the only blogger out there and even if you have identified a specific niche, there will still be other bloggers catering to that niche. So, the competition is tough. In spite of your best efforts, it will still take time for your blog to create an impression, and earn the kind of attention that you are looking for. So be patient and keep trying.
Irregular Blog Posts
This is a blog killer. Say you have established yourself as a leading authority on a specific niche. Blog readers come to your blog regularly to read your posts, but what if they begin finding a long gap between two blog posts. They might start visiting your blog sporadically or stop visiting altogether. Irregularity in posting your blogs has the potential to kill it. So, make sure that you update your blog regularly. You can make a post every day, every two days or for that matter every week – but the bottom line is that you need to be regular.
No Chutzpah in the Content
Your blog won’t work if your content doesn’t have the passion and the energy that is associated with blogging. Many a times, where bloggers fail is that it seems that their posts have been written just for the heck of it and not because they were actually interested in blogging. Their content looks and sounds lame and doesn’t interest the reader at all. There is no fire in it and it has no redeeming quality whatsoever. If you want your blog readers to know that you are actually interested in sharing information in the form of blog posts with them, then the content must reflect this fact. Remember, the blog is more of a personal attempt to connect with readers through content. If your blog content isn’t appealing or engaging, it is going to end up a failure.
Irrelevant Content
If your blog content is in no way connected to the purpose of the blog as defined by you, it’s not going to work. For e.g. if the purpose behind your blog is offering SEO tips and it goes ahead and offers information about topics that are in no way related to SEO, your blog will be regarded as offering irrelevant content to users. They come searching for SEO tips and they don’t find a lot of relevant information regarding SEO on it. This affects its credibility and your Reputation as a blogger.
Not Replying to Blog Comments
The very fact that your blog is attracting comments is a good thing, but the fact that you don’t reply to these comments is like committing hara-kiri. Of course, there is no point in answering comments that have been put purely for link Building purposes, but you must make it a point to answer the genuine comments, if they are in the form of query or a doubt or even a criticism of what you have written. By answering such comments, you are telling people that you actually care about the reputation of your blog and believe in everything that you have put on the blog and are willing to defend it.
By avoiding these pitfalls, you can not only save your blog from being a failure, but also ensure that your blog actually becomes quite popular and goes on to achieve all its goals.
Author BIO:-
Philip Donald has years of experience in various domains like Web Designing, Development, Project Management, Internet Marketing and more. He currently works for PLAVEB, which is a leading mobile App Development & Web Design Company based in Los Angeles, California.
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